Case Study

Piedmont Hospital

Piedmont JobCure LaunchSite

The Goal
To showcase Piedmont Hospital as a leader in the industry, a "Top 100 Hospital" with a progressive work environment and extraordinary career opportunities. The focus was to recruit nurses and other allied healthcare professionals.

The Solution
HealthForum Live "Plus" featured a talk-show style discussion with interactivity for viewers. The live recruitment broadcast also included customized, Healthcare TV Online content. This packaged video content featured recruitment information set against the back-drop of Piedmont Hospital and its specific Centers of Excellence.

The Results
Piedmont Hospital received 212 employment inquiries during the 60 minute broadcast from viewers using the "click-through" option. The live broadcast generated a total audience of 1,403 viewers. slp3D's customized Healthcare TV Online solution has generated another 1,629 employment inquiries and another 4,054 viewers in the 4 months following the initial broadcast.